Luxury Bachelor

The Luxury Bachelor brings the essential knowledge of luxury marketing and prepares for the trades of commerce. 3 years of diploma training that can also be the ideal springboard for Sup de Luxe MBAs.

September 2019
Class and internships
French
9.400€
3 years

Luxury Bachelor - Business Careers

 

This Luxury Bachelor - Business Careers meets the needs of brands in commercial profiles, adapted to the challenges of the 3rd millennium. They must be cultivated, polyglot, technically-oriented, multicultural and charismatic. They must also have a trades versatility.

Associating a rigorous academic education of the fundamentals of the company to the technical disciplines of the trade of the products with high added value, the 3 years of this Bachelor also give a priority to a transmission of the know-being and know-how, artistic culture, art of live, behavioral techniques, multicultural openness ...

Regular meetings with industry professionals bring to this program what has been the success of Sup de Luxe for 30 years: the recognition of brands and houses and the interest they have in providing future employees.

The Bachelor of Sup de Luxe is the only business training to benefit from such a sponsorship and professional environment. It is the ideal springboard to join the MBAs of Sup de Luxe or integrate the professional world of Brands and Houses.

Three years of professional training, general and sectoral with many internships and professional meetings.

 

The Luxury Bachelor's degree is a state-recognized degree, level II * 
 

 

Career opportunities:
Buyer, Area Manager, Commercial, Visual Merchandiser, Retail Coordinator, Store Manager, Salesperson, Commercial ebusiness, Logistics and Supply Chain Manager ...

 

*Our training leads to the title Operational Manager of Certified Management Level II (6 European), NSF Code 310m, published in the JO of 19/07/2017, issued by Formatives. 

 

1st year

Discovery and understanding of the luxury sector

  • General culture, history and issues of the sector, clients

  • Economy and culture

  • Fundamentals of commercial law

  • Sales techniques & customer relations

  • Written and oral expression

  • IT tools

  • Language 1: English

  • Language 2: Chinese

  • Self-knowledge, personal evolution

  • Behavioral techniques, contemporary etiquette and savoir-vivre

  • CV, cover letters, interview preparation


11 weeks of internship in a shop or at a point of sale.

 

2nd year

Discovery and understanding of the trades of commerce in the luxury sector

  • Geopolitics

  • International development of luxury brands

  • Luxury and digital: social networks, e-commerce, e-marketing & e-communication, digitalisation of points of sale

  • CRM

  • Analysis of customer and intercultural behavior

  • Merchandising, visual merchandising, sensory marketing, customer experience and emotion

  • Team building

  • General Accounting and Management Fundamentals

  • Trademark Law

  • Logistics and supply chain

  • Language 1: English

  • Language 2: Chinese

  • Professional project construction

8 weeks “commercial” internships in France or abroad.

 

3rd year

Understanding of commercial strategies and marketing of luxury brands

  • Marketing

  • Strategic Marketing Operational

  • Finance (financial aspects of the business, especially the calculation of margins and coefficients, operating account)

  • Labor law

  • Specialization in trades of commerce

  • Management

  • Team management

  • Language 1: English

  • Language 2: Chinese

24 weeks of professional training in France or abroad.

 

 

Entry requirements

The Luxury Bachelor - Business Careers is open to competition to French or foreign students with a bachelor's degree or equivalent.

 

Admission to the Luxury Bachelor is divided into 2 stages:

  • Pre-selection on file.
  • Competition: written and oral tests. An invitation by e-mail is sent to candidates

 

Contest

Upon receipt of your application, Sup de Luxe will propose by mail a date of invitation to the tests of general culture and English, as well as an interview motivation.

Written tests

  • General Culture QCM - 30min - Coef 3.
  • English MCQ and mini essay from a proposed theme - 30min - Coef 2.

Oral test

  • Motivational Interview - 30min - Coef 5.